образ Я

The article introduces theoretical foundations of the process of morality development in children of senior pre-school age. It proposes the definition and content of the term «morality», describes the major differences between activity and behavior. It was found out that behavior of a modern child is influenced by screen culture, i.e. cartoons. The article describes the essence of cartoon’s influence within the context of morality development in children aged 5–7.

The article analyzes the problem of self-cognition development in the school children. The research suggests theoretical analysis of the approaches to the problem of the influence of the image of ?the other? on the self-cognition development. The empirical research has been made on the sample group of more than 300 school children age 8–17 from several Volgograd schools. Method of free self-description has been used as the major one. It has been stated that there are characteristics of the significant ?other?